London salon finds niche in super-speedy treatments

06 Dec 2013

Written by Alice Smithson

A new salon situated in London is already making big plans to expand, and it hasn’t even opened yet. The salon, backed by the founder of ASOS and chief executive of Net-A-Porter, is called Blow Ltd and looks to offer fast, effective treatments for their customers on the go. While most salon managers will attempt to fit in as many clients in one day as they can, this salon will have no problem at all in fitting in a great deal more as they promise their treatments will last no longer than 30 minutes. We can’t help but hope their salon booking software is up to the task.

 

The ïmission’ behind the soon-to-be chain of beauty salons is to be ïfast, accessible and fun, and get you looking and feeling great in 30 minutes or less’. The salon owners believe that looking great needn’t take forever or cost a fortune, so they also promise their customers that they won’t keep them waiting, charge them a fortune or talk them into trying something new. These rules and several more are all stated in their ïTen Commandments’.

 

The salon will be open from Mondays to Saturdays from 7am until late, and offers a range of treatments all of which can booked quickly and discreetly online or over the phone, and a range of their favourite multi-tasking hair products are also available for you to buy in store or online. There seems to be nothing that this new and innovative salon hasn’t already thought of, and they certainly know that they’re onto something good as they’ve already planned to open a further 99 salons nationwide. What elements of this proposed success do you think will become the most vital? At the forefront, we’d peg our hats on the convenience and ease at which customers will be able to manage their bookings and fit them in around a busy lifestyle.

 

Finding a niche is important in the marketing world, but so is ensuring that your salon is run efficiently and effectively to ensure success. Salon management software can help you to better manage your salon by simplifying day-to-day processes and helping you to remain organised. To find out more about the opportunities i-Salon software can offer you, get in touch today.

Back to blog